Results from our HVAC work, and what transfers to your trade

The case studies

Each result names the client and links to the live website.

The full list sits on HVAC.Agency's case studies page.

What these results show

Read together, the numbers suggest three lessons we apply to every trade. They're our reading of the work, not extra claims about it.

• Focus pays. CombiBoiler.ca is built around a single product category and reached 500+ page-1 rankings for combi-boiler keywords. A trade that says exactly what it does, and for whom, gives search engines and homeowners a clearer reason to choose it.
• Answering questions compounds. HeatLand published 850+ SEO articles. Volume alone isn't the lesson; the lesson is that pages answering real homeowner questions keep working long after they're written. A smaller trade can apply the same idea with a handful of strong pages.
• Measure in leads and return, not traffic alone. HVACDeal.ca is reported as 500+ leads at a 12:1 ROI, and BCWide.ca as 3× leads in 90 days. Those are the kinds of numbers worth tracking in your own business.

What transfers to other Ontario trades

Most of the method carries over to any trade with homeowner customers.

• A credential-forward website that answers trust questions up front works for an electrician or a roofer just as it does for a heating company.
• Local SEO based on a real service area and honest reviews applies to every service-area business.
• Follow-up rules are universal: answer quickly, check in on quotes, ask for reviews.

What transfers less well is timing and scale. HVAC demand spikes hard with the weather, which makes ad results quick to show. A renovation trade with long decision times may see slower but steadier gains. And HVAC results in BC don't tell you what will happen in Northern Ontario or downtown Toronto; local competition changes everything.

How to judge any agency's results

Whether you work with us or not, these questions help.

1. Is the client named and the site live? If you can't visit it, treat the claim with caution.
2. What was the starting point? A 300% increase from a tiny base is less impressive than it sounds; ask for context.
3. What's the timeframe? Twelve months and six months mean very different things.
4. Is it the same trade and market as yours? If not, ask what they'd expect to transfer.
5. Is anyone promising you a number? Be wary; honest marketers describe the method and how they'll measure it.

Why we don't publish trade-by-trade estimates

Some agencies publish "expected results" for every trade. We don't, because those numbers are usually guesses dressed up as data. A plumber in Thunder Bay and a plumber in Vaughan face different competition, different search volume and different job values. We'd rather sit down with your own figures, apply the method, and agree in writing on what we'll measure.

Where to go next

If the method fits your business, our pricing page shows what it costs, and the budget worksheet helps you check whether the numbers work for you before we ever talk. To discuss what might transfer to your trade and region, see the contact page.